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customer service strategies

Eight Customer Service Strategies for Repeat Business

Did you know that four out of five Americans have some degree of brand loyalty? Even though people like to develop relationships with businesses, you still need to offer incredible goods or services to earn their loyalty. Keeping up with the latest customer service strategies will help you come up with the best game plan for your unique business.

Do you feel like your customer service is lacking? Keep reading to discover eight tips for customer service that will increase loyalty.

1. Increase Your Back Office Support

One of the most important customer service tips is to always make sure that someone is around to answer questions and discuss any concerns. If your customer service department is lacking, you can outsource it to get affordable 24/7 support.

2. Consider Starting a Loyalty Program

A simple way that you can get repeat business is to give customers an incentive to return. Loyalty programs give customers awesome perks once they’ve shopped with you enough times and your business will fall behind without one.

3. Create a Newsletter

Repeat customers keep coming back because they like your products or services and they feel connected to your brand. Sending out an informative newsletter at least once a month will remind customers that your business still exists.

4. Offer Customer Surveys

Customers want to feel like their opinion matters and you can carry out this by giving them the opportunity to talk about their experiences in a survey. Not only will they appreciate having the opportunity to express themselves, but their feedback will also give you some ideas on how you can continue to improve your business.

5. Make Sure You’re Active on Social Media

The average American spends around 2 hours and 30 minutes on social media platforms every day. You can increase brand recognition by making fun and informative posts on various social media accounts. You can also engage with customers in comments and direct messages.

6. Personalize Your Marketing

Any time you interact with your customers, it’s helpful to refer to them by their names. This shows that your business cares about who your customers are rather than just getting their money.

7. Offer Discounts

With so many competitors out there, an enticing deal can close a sale effectively. Customers will remember even small acts of kindness.

8. Look After Your Community

Consumers want to support brands that support their communities. This means that you should think about different ways that you can get your business more involved, such as donating or participating in community events.

Your Business Will Thrive With These Customer Service Strategies

Some customer service strategies aren’t as strong as others. If you adopt any of these practices, you can expect your sales to grow due to repeat customers.

Are you ready to provide the best customer service possible? XACT is here to help! Check out our services to see how we can take your customer service game to the next level.

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